Information Architecture: From Wire Frames to Business Strategy
Presentation 4
Keith Instone, IBM

What is information architecture and how do you do it? See examples of IA in action in the form of wireframes and other work products. Hear stories about how one information architect navigates corporate culture to help the company to give customers what they need. Participate in a discussion about how IA relates to usability, accessibility, technology and the total user experience.

Presentation Material

Keith Instone is an information architect on the ibm.com User Experience Design Team. He works on a wide range of projects including user interface standards, user experience strategy, taxonomies, interaction design, and information architecture methodology. Keith is known professionally for UsableWeb.com, SIGCHI volunteer work, and as one of the early employees of Argus Associates. Today Keith concentrates his professional activities on UXnet, a group of individuals encouraging collaboration across a wide range of user experience fields. See http://user-experience.org for more information.

 

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